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Bond No. 9 Hits the Beach

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By: Jamie Matusow

Editor-in-Chief

What is the smell of fun and how do you bottle it? That was the mission at Bond No. 9 when it decided to capture the essence of Coney Island and turn it into an eau de parfum. In its early 20th century heyday, New York’s premier people’s playground was a rowdy pleasure mecca fronting the Atlantic Ocean along Brooklyn’s southernmost edges.

Bond No 9’s Coney Island has vintage allure, and the scent has sugar-cool notes of margarita mix, hypnotically seductive chocolate and caramel, plus cedarwood.   The high-voltage blue bottle recalls the Coney Island’s expanse of sea and sky, while the contrasting gold neck evokes the thousands of electric lights that once lit up its night sky. According to the company, Bormioli supplied the bottles and caps and Valois supplied the sprayers. The box is made by Plaza. 

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